Rebranded all facets of Integreon, crafting a bold new visual identity through a vibrant color palette and comprehensive brand guidelines. These encompassed color usage, an expanded photo library, custom icons, sell sheets, online brochures, and a fully refreshed website. Directed the development and implementation of brand pillars in alignment with the company's mission, incorporating their longstanding logo with enhanced photo and digital design strategies. This revitalized branding was seamlessly integrated across all company collateral, including thought leadership materials, print communications, digital assets, website, and social media channels.